See, now I'm worried again. You know how we're supposed to use text for section teasers & descriptions and write what someone will look for (descriptive search terms like "cat t-shirts", "gifts for cat lovers", etc)? Well, now I'm freaking out about "keyword stuffing" and duplicate content, because I loaded up on descriptives and product types in section descriptions. So if one has 50 sections of cat stuff and each section has the same general phrases (like "cat mugs, cat t-shirts, gifts for cat lovers") .... is Google going to attack?!
If 400 sections each list specifics about the design plus keywords like "t-shirts, stickers, buttons, hats, mugs, hoodies and gifts"... is that too much?
*Cringing at the idea of spending a week doing nothing but toning down section descriptions*
i think as long as you're writing grammatically correct, coherent sentences and paragraphs you'll be ok. if you just loading up a page with keywords just to fill the page, that's where you have a problem.