quote:
Originally posted by easywriter:
Seems to me that the affiliate program really only is for people with their own websites that they pay for --so I wonder then, if it's worth it for me to be doing this, since my ability to reciprocate would be null (since I also can't put their cafe press shops on my shop).
The first step would be to determine if you have the time to put into becoming successful at affiliate marketing. Not everyone does. And not everyone has the desire to put the time into it that it needs. There are a lot more factors to it working well than having an external website and putting up links.
Some people do better by staying away from trying to be an affiliate and kicking butt creating designs. If that is your passion, forget about trying to be an affiliate and do what you enjoy. Then make those designs available to affiliates to help you sell. Sometimes this is a better option than spreading yourself too thin trying to do everything just because its there (if that makes any sense)..
If you do want to get into affiliate marketing, research it. The CafePress forums wont have the answers for everything. Go to places where experts hang out, read tutorials on affiliate marketing outside the scope of the CafePress program. Once you have a good understanding, a LOT of the things that make no sense to you as a shopkeeper here will start to make sense.
Really, affiliate marketing is too involved to expect it to be covered completely here. Personally, I think it was CafePress' goal to recruit affiliates and not necessarily to educate folks how to be one. I imagine thats why a lot of the basic beginner stuff isnt here. Luckily we have a great community that has banded together to help make a lot of us affiliates.

I hope this post isn't sounding like I'm coming down on anyone for not understanding, because its not intended to be that way. I just want folks to take a good hard look at what your goals are and what you enjoy and to understand that just because it is here doesn't mean you gotta be one.

Also, like Diane said, there is really nothing reciprocal about affiliate marketing. Shopkeepers had made the affiliate program into a banner exchange kinda deal but thats really not what affiliate marketing is about. Most merchants don't have "partners" that provide all their products that become an affiliate of the merchant to sell other "partners" stuff. In the case of POD services, we are kinda in a strange water... I think that adds to the confusion.